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The future of China KTV Market

Author:Eve Cheng Source:未知  Updated:2015-11-18 11:11:03 Clicks:
Nowadays, China’s KTV market is entering a highly competitive era. As we all know, it must be in the largest market environment that can an industry achieve progress, development and maturity, China - the largest KTV market in the w

Nowadays, China’s KTV market is entering a highly competitive era. As we all know, it must be in the largest market environment that can an industry achieve progress, development and maturity, China - the largest KTV market in the world, still has a long way to how to survive in this industry in the future.

Here are several keywords close related to the KTV market: capital, innovation, balance, positioning and core competitiveness. Firstly, the development of KTV needs abundant capital, only adequate capital can find the best property, recruit the strongest team, build the best hardware, etc, in short, the capital is the foundation of competition. Secondly, innovation is a crucial factor, if China’s KTV market wants to survive in the future, it has to adopt innovative management, marketing and service mode and the “Internet+” concept to activate enterprises. Thirdly, balance is also a key factor, it refers to a KTV’s location, decoration, audio equipment, lighting, service, production, marketing, etc. Only when each link keeps in a relatively close level, can the KTV develop in the industry. Fourthly, a good location will lay a solid foundation for KTV’s development. Last but not least, core competitiveness is the ability that a company needs for a long time, and it is difficult to imitate by competitors. Each company should have at least one or two core skills to keep their positions in the industry.

KTV is always the mainstream entertainment industry in China, with the rapid development of internet,  continuous innovation of the intelligence, the low-cost and fully self-contained KTV will occupy a certain share of the low-end market. Because of the high cost and low profit, the mid-end market will gradually atrophied. The KTV insiders believed the high-end market is still prepared for those experts who have excellent management skills.

Co-organized by China Entertainment Designer Association, Guangdong Enterprises Association for Foreign Economic Cooperation, organized by Guangdong Grandeur International Exhibition Group, The 10th China Guangzhou International KTV, Disco, Bar Equipment and Supplies Exhibition(China KTV&Disco&Bar 2016) will be held in area A of China Import and Export Fair Complex during March 9th-11th, 2016, in which the latest achievements in fields of lighting & sound equipment, interior & exterior decoration, furnishing, space design, etc. will be displayed. Mark your schedule and join the great feast.

You can catch all the China KTV&Disco&Bar latest news on the website www.kdbchina.com or contact Ms. Eve Cheng via grand.ev@grahw.com